couture

brand bundle & WEBSITE DESIGN  // £1650

For those of your looking for a seamless and complete brand identity, my Couture bundle is for you! Not only do you receive a unique and oh-so-you brand identity you’ll get a totally lovely, professionally designed WordPress website.

The Couture bundle includes all of the following:

DESIGN CONSULTATION

• Welcome pack stashed full of goodies!
• My brand bible brochure; discover branding fundamentals, colour theory and typography basics.
• A detailed step-by-step guide to the design process
• Comprehensive brand personality form
• One-to-one telephone/Skype appointment
• Your own Brand Hive, accessible 24/7

BRAND IDENTITY

• 5 x Bespoke logo concepts
• 2 x Rounds of refinements
• 1 x Final primary logo design
• Secondary logo mark & logo icons
• Style Guide detailing logos, colours & fonts
• Full logo pack containing logos in EPS (vector), JPG, PNG & watermarks
• Brand Consistency Guide; a bespoke curated guide just for your brand to ensure your brand remains consistent.

WORDPRESS WEBSITE

I design websites using the WordPress platform. Your site will be created to your exact requirements and aside from it looking totally gorgeous, I also ensure it’s functional, flows beautifully and is fully responsive across all devices.

Once launched, you’ll be able to access your website 24/7 and have the freedom to be able to make changes to your website as and when you please, without having to worry about coding knowledge.

All websites include as standard:

DESIGN & FUNCTION

• ‘Coming/Launching Soon’ landing page
• Full site framework
• Home page design
• Up to 10 interior pages
• Up to 2 galleries
• Up to 4 x online forms  (if required)
• Blog transfer  (if required)
• Newsletter integration (if required)
• 12 months of complimentary updates
• 12 months of site back-ups
• Administrative access

WEBSITE AFTERCARE

I believe all business owners should have full creative control of their website, once your site is approved, we’ll schedule in a tutorial so you’re familiar with WordPress basics and feel comfortable updating your website. Your site will be built to ensure even the least tech-savvy gal can update the content and imagery without having to worry about knowing anything about coding. You’ll also receive access to stashes of exclusives guidelines and tutorials to help you when updating your website and blogging.

SEO

• Optimising images for SEO
• Submission of XML sitemap
• Google Verification authorisation
• Google Analytics installation

add-ons

If you’re looking for co-ordinating branded items such as stationery and marketing materials, there’s nothing I love more than helping my clients achieve a seamless brand identity. You can add on as many or as little items as you need to your bundle during the booking process or after your brand has launched. 

STATIONERY

From business cards to a multiple page brochure, I’m on hand to whip up all of those matching branded stationery items.

I also offer a Print Management Service to take the hassle out of arranging the printing of your stationery. We’ll chat about beautiful paper and print finishes, I’ll arrange print quotes on your behalf and handle the full order for you.

You can find my Graphic Design fees here but if you don’t see what you need, simply leave me a note during the booking process!

WEBSITE EXTRAS

Additional Pages : from £100
Additional Galleries : £100 each
E-Commerce add-on : From £300
Extra online forms : £45 per form
Set up of hosting/domain names: £50*
Regular Design Updates : £45 per hour

*plus hosting fees, usually around £1-£50 per month depending on who you choose. These fees are payable directly to your chosen website host.

SEO HEALTHCHECK ADD-ON // £399

SEO doesn’t have to be scary.

I’m excited to be teaming up with Maddy from Making Your Business Shine to bring all of my Couture clients access to fuss-free SEO. Maddy knows what works for wedding professionals and creatives, and you’ll see the biggest return on your investment. The SEO Healthcheck is her most popular service, and when she delivers each report, we know that when you follow up on the recommendations she makes, you will be surprised and delighted by what a difference it makes to your business. With Maddy on board, we’ll spruce up your content and the backend of your website based on her customised reports and recommendations creating a solid foundation of your online shine.

how it works

Design can be a daunting, especially if you’re setting up a new business or relaunching a brand that’s been years in the making. I work hard to keep the whole experience as simple and enjoyable as possible.

All Designer’s processes are a little different and we all have alternative methods of working. Before booking a Designer to create your shiny new branding or website, it’s really important you find a Designer that feels right for you.

I always like to keep my process transparent, you’ll be fully aware of how my process works, the exact items your bundle includes & the date I can start your project. You will also always know the exact dates you are due to receive work/visuals from me and will never be sat around wondering when those eagerly anticipated visuals are due! Plus, becoming a client of mine means you get extra special treats.

If you’re ready to brand beautifully, please book directly via my online booking form. If you have any queries you’d like to discuss that aren’t answered in my FAQ’s, get in touch via my contact form or email (hello@beckylord.co.uk). I always aim to reply within one working day, but it may take a little longer during busy periods.

Brand projects are booked three-four weeks in advance to allow for return of all the formal paperwork. You’ll be able to see my latest availability via the above booking form. 

Completion of your booking form will generate an invoice and a design contract, both of which will be emailed directly to you.

Once you’ve officially booked in, you’ll receive a welcome pack containing everything you could possibly need to complete the design stages and access to a dedicated area on my website! The welcome pack contains my Brand Beautifully booklet and instructions on how to complete my Brand Personality Form, set up a Pinterest Board and details any additional requests for information I may need from you.

You’ll be set a deadline to complete your Brand Personality Form and Pinterest board to ensure we stay on track. 

Please note: no design work can begin nor your project be officially booked in until any required payment(s) have been made & contract(s) returned. Should you fail to complete this step before the allocated date, your project will be moved on to my next available slot.

This forms of four part:

1. Submission of your brand personality form.
This is completed by you. Instructions and guides are included within my welcome pack

2. Telephone/Skype Consultation
Upon receipt of the above, I like to schedule in a call with you prior to your project start date so we can chat about your submission and ensure we are both on the right page.

3. Mood Boards
You’ll be presented with three mood boards, all carefully curated to bring together a beautiful visual personality for your new identity. You’ll choose the one you love the most and I’ll then move to developing the logo concepts.

4. Logo Concepts
I’ll then get to work researching, developing, sketching and experimenting before locking in the final designs. You’ll initially be presented with five logo concepts, from this you’ll choose your favourite and we’ll make any amendments (if required) before moving on to finalise your full style guide, colours, patterns and textures.

Once these are in place and you’re oozing with pride, you’ll be issued a second invoice. Receipt of payment will release your full logo pack via Dropbox.

Please note: Photoshop files are not included with any logo pack – Photoshop is for photo editing, not for crafting beautiful logos. However, you will be able to open any of the above files within Photoshop should you need to. 

Once your identity is in place, it’s time to move onto your beautiful online presence. At this stage, you’ll need to provide me with all of the relevant content and imagery to be used on your site and you’ll send this to be via a shared Dropbox folder.

You’ll be presented with two initial draft concepts for your new website. As with your branding, the site will be crafted to ensure it meets your brief and has your ideal clients addicted! From this, your new website is developed.

The site development then takes around 14 working days after which, you’ll be able to test the full live website.

You’ll have two opportunities to make refinements to the website prior to finalising and proofing before launch.

Depending on your development preferences, there may be some migration/transfer time involved. We’ll discuss this during the process.

YAY! You’re new identity is officially ready to show the world. Your final invoice will be issued and we are then ready to schedule in a time perfect for you to launch. 

Any stationery items will be sent to be print and we’ll schedule in a Skype WordPress tutorial so you’re comfortable with the admin area of your new website.

From this, you can fly the design nest, flourish and kick ass being totally confident your branding is a true representation of your business.

ready to book?

PAYMENT PLANS

The Couture bundle is split across three instalments:

• 50% deposit upon booking
• 25% upon completion of your branding
• 25% at the end, prior to the website launch

Payments are kindly accepted via BACs or Paypal. 

TURNAROUND TIMES

On average, the full process takes 8 weeks. 

Bookings are taken three weeks in advance of my next availability to ensure you have adequate time to complete your homework.

Visit my booking page to see my next available date.

QUESTIONS

You can find the answer to almost everything over on my FAQ page. If there is anything on there that isn’t covered on this page, please contact me.

My studio is based in Sheffield, UK and welcomes clients worldwide.